Have a problem with a brand or product? The first thing many of us (62% in fact) do is take to social media to demand response and resolution. This is because social media sites provide a direct line from company to consumer, giving consumers a chance to ask questions and…

Choosing the right social media sites to promote your business on can appear to be a daunting task, with new sites springing up left right and centre it can get a bit confusing as to which would suit your business. Why not just join them all I hear you ask?…

As we all know social media is a fantastic marketing tool, it allows you to promote your brand, products or services to a wide and receptive audience. However, a stumbling block that many businesses come across when using social media is how to convert those likes and follows into in…

The rise of image-centric social media sites like Instagram and Pinterest has meant that all social media sites have had to follow suit or be left in the dust, Twitter and Facebook are now just as governed by images as all the rest. Social media posts with images are now…

The concept of influencer marketing is nothing new, we have always looked to other people for shopping inspiration, however, with our increasing devotion to social media the idea has taken on new life. In this blog, I will be looking at what influencer marketing is and how you can make…

Whilst Pinterest may not yet be as popular as Facebook or Instagram, it is a rapidly growing platform that boasts nearly 200 million monthly users. Pinterest is a network where people go to be inspired, a huge part of this is looking for the perfect product that will help them…